Retailers and merchant wholesalers are examples of intermediaries that take title to products in the marketing channel.

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Retailers and merchant wholesalers are both intermediaries that take title to products in the marketing channel. Retailers purchase products from manufacturers or wholesalers and then sell them directly to consumers. Merchant wholesalers buy products from manufacturers and then sell them to retailers or other businesses. In both cases, the intermediary takes possession of the goods and assumes responsibility for selling them to the end customer.

Retailers and Merchant Wholesalers Are Examples of Intermediaries That Take