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Koodo Is Promoting What It Has Coined as "Shock-Free Data

Question 14

Multiple Choice

Koodo is promoting what it has coined as "shock-free data," which puts consumers in control of their own data usage by sending a text when they are at 50 percent and 100 percent of data used.What are they promoting?


A) a promotional strategy
B) a competitive advantage
C) a mass aggregation strategy
D) a communication objective

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