While talking to Mr. and Mrs. Knighton, the appliance salesperson described the refrigerator as "a real money saver" and "a true bargain." What stage was this in the sales process?

Question

Quizplus · Accepted Answer

In the sales process, the stage of "sending" involves the salesperson conveying information or a message to the potential buyer. Describing the refrigerator as "a real money saver" and "a true bargain" is an example of sending a message intended to persuade or inform the customer.

While Talking to Mr