Meek's Hunting Emporium is a retail store that carries all the products hunters need or think they need. It has set up an advertising plan that allows it to advertise every day prior to the opening of quail-, deer-, and turkey-hunting seasons on four local radio stations, as well as in the local newspapers. What is this an example of?
A) a message execution plan
B) a reach program
C) a media schedule
D) a frequency timetable
Correct Answer:
Verified
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