Johanna is a loyal customer of the Beanery, a regional coffee shop chain. Whenever Johanna is found to be within a geofenced area owned by the Beanery, she receives a text message on her smartphone offering her money off a coffee drink at a nearby store. What does the Beanery appear to be using?

Question

Quizplus · Accepted Answer

The Beanery appears to be using Bluetooth marketing where they are using geofencing to send text messages to Johanna's smartphone offering money off if she purchases a coffee drink at a nearby Beanery store.

Johanna Is a Loyal Customer of the Beanery, a Regional