Kyle White owns a sporting goods store that appeals to hunters and fishermen. The market that Kyle is trying to appeal to is called his ________ market.

Question

Quizplus · Accepted Answer

A target market refers to the specific group of consumers that a business is trying to appeal to with its products and services. In this case, Kyle's target market is hunters and fishermen who are interested in purchasing sporting goods related to their hobbies.

Kyle White Owns a Sporting Goods Store That Appeals to Hunters