What do we call the process whereby a company promotes environmentally friendly products as a benefit to its customers?
A) a corporate mission
B) an ethical standard
C) green marketing
D) a marketing venue

Question

Quizplus · Accepted Answer

This process is called green marketing, which involves promoting products or services that are environmentally friendly or sustainable as a way to appeal to customers who prioritize eco-friendliness in their purchasing decisions.

What Do We Call the Process Whereby a Company Promotes