A market niche that is too small to attract the attention of major corporations can prove to be quite profitable for a small business.

Question

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Small businesses can target specific, narrow market niches that may be overlooked by larger corporations. By catering to the unique needs and preferences of a small group of customers, a small business can establish a loyal customer base and generate consistent revenue. Additionally, small businesses are often better equipped to respond quickly to changes in the marketplace and adapt to evolving customer demands in their niche market.

A Market Niche That Is Too Small to Attract the Attention