Reginald is determining which new products he will add to his gift and card store. As a reseller, Reginald considers three elements:
A)emotional needs, new task ordering and creeping commitment.
B)annual spend, buying center dynamics and influencers.
C)profit margin, turnover and effort.
D)JIT, automatic replenishment, and MRO.
E)gatekeepers, life-cycle costing and lost-for-good.

Question

Quizplus · Accepted Answer

As a reseller, Reginald's primary concern is profit. Therefore, he should consider the profit margin of each potential new product, as well as its turnover rate (how quickly the product will sell) and the effort required to sell it. These factors will help Reginald determine which products will be most profitable for his business. The other options listed may be important for other types of businesses, but they are not as relevant for a gift and card store.

Reginald Is Determining Which New Products He Will Add to His