A liking for others, open to tolerance, flexibility, and ability to adjust to varying tempos would all be criteria for achieving _____ in international marketing.
A) profit perception
B) adaptation
C) standardization
D) correlation
E) individualization

Question

Quizplus · Accepted Answer

As a guide to adaptation, all who wish to deal with individuals, firms, or authorities in foreign countries should be able to meet 10 basic criteria: (1) open tolerance, (2) flexibility, (3) humility, (4) justice/fairness, (5) ability to adjust to varying tempos, (6) curiosity/ interest, (7) knowledge of the country, (8) liking for others, (9) ability to command respect, and (10) ability to integrate oneself into the environment.

A Liking for Others, Open to Tolerance, Flexibility, and Ability