Emma Smith has just been hired as a consultant for the Smith Barney stock brokerage firm. Her task is to determine whether Smith Barney should use face-to-face contacts to encourage sales or the more impersonal electronic communications that have become so popular today. Her data indicate (based on reviews of Individualism/Collectivism studies) that all but one of the following countries would probably favor electronic communication. Which country would most likely favor face-to-face contact with a Smith Barney broker?
A) United States
B) Australia
C) Canada
D) Japan
E) Great Britain

Question

Quizplus · Accepted Answer

Japan is known for its collectivism and high-context communication style, which emphasizes face-to-face interactions and personal relationships. Therefore, Japan is the country that would most likely favor face-to-face contact with a Smith Barney broker, while the other countries listed would prefer electronic communication.

Emma Smith Has Just Been Hired as a Consultant for the Smith