The model in which managers use their organization's existing core capabilities to expand into foreign markets is called the
A)international model.
B)multinational model.
C)global model.
D)transnational model.
E)multimedia model.

Question

Quizplus · Accepted Answer

The international model involves leveraging a company's existing core capabilities to enter and compete in foreign markets, typically with minimal adaptation to local conditions.

The Model in Which Managers Use Their Organization's Existing Core