Organizations use telemarketing to support personal selling.Telemarketing is an example of _____ marketing.

Question

Quizplus · Accepted Answer

Telemarketing is an example of direct marketing, which involves communicating directly with customers through various channels such as phone, email, mail, or social media to promote a product or service. It is an effective way to support personal selling efforts by generating leads, identifying customer needs, and providing information about the product or service.

Organizations Use Telemarketing to Support Personal Selling