Which of the following statements is true about advocacy advertising?
A) Only small firms employ this form of advertising.
B) Advocacy ads may be sponsored by a firm or by a trade association.
C) Advocacy ads are always used in conjunction with cause-related marketing.
D) Advocacy ads reflect a company's position on some upcoming legislative or judicial ruling.
E) Advocacy ads are not a controversial form of advertising.
Correct Answer:
Verified
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