CDW Computer Centers sells computer equipment to small- and mid-sized businesses.Its Web site provides in-depth information on its products,its customer service,its shipping policies,and its suppliers.Like most business-to-business sites,the primary objective of this Web site is to:
A)create a sustainable competitive advantage.
B)create an image.
C)disseminate information.
D)replace advertising in trade journals.
E)prevent price wars.

Question

Quizplus · Accepted Answer

The primary objective of CDW Computer Centers' website is to disseminate information about its products, customer service, shipping policies, and suppliers to potential customers. This is typical of most business-to-business sites, which focus on providing detailed information to help potential buyers make informed decisions. While creating a sustainable competitive advantage and maintaining a positive image are important goals for businesses, they are not the primary objectives of this website. The website may also feature advertising or pricing information, but these are not the primary goals of the site.

CDW Computer Centers Sells Computer Equipment to Small- and Mid-Sized