An art gallery in a small town near Chattanooga,Tennessee,is hosting an "outsider artist" sale and wants to invite people from the area to attend and buy the pieces made by Tennessee artists.However,the television station also reaches viewers in northwest Georgia and northeast Alabama,resulting in a lack of:

Question

Quizplus · Accepted Answer

Geographic selectivity refers to the ability to target a specific geographic area. Because the television station reaches viewers in two additional states, it becomes difficult to specifically target the area near Chattanooga, Tennessee. This hinders the gallery's ability to effectively advertise its event to its desired audience.

An Art Gallery in a Small Town near Chattanooga,Tennessee,is Hosting