Procter & Gamble markets Tide,Cheer,Gain,Dash,Bold 3 and Ivory Snow detergents to a variety of different target markets.P&G advertises these different brands using what type of creative strategy?

Question

Quizplus · Accepted Answer

P&G uses a positioning strategy by marketing different detergent brands to target different market segments, each with its own unique appeal and positioning in the market.

Procter & Gamble Markets Tide,Cheer,Gain,Dash,Bold 3 and Ivory Snow Detergents