A network of interdependent institutions that perform the logistics necessary for consumption to occur is called a(n):

Question

Quizplus · Accepted Answer

A marketing channel refers to a network of interdependent institutions that work together to facilitate the movement of goods and services from producers to consumers. This includes activities such as transportation, storage, packaging, and promotion. A distribution network, supply channel, and distribution linkage can all be part of a marketing channel, but the term "marketing channel" is the most accurate and comprehensive description of the entire system.

A Network of Interdependent Institutions That Perform the Logistics Necessary