PepsiCo has recognized the significant increase in population diversity within the U.S. soft-drink market. Which one of the following best illustrates the company's integration of this knowledge into its marketing strategy?
A) Ads featuring nostalgic Americana
B) Bonus coupons in Pepsi twelve-packs
C) Ads featuring Hispanic actors and Tejano music
D) Ads in The New Yorker and Reader's Digest
E) Ads aimed at children
Correct Answer:
Verified
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