A representative from Pepsi stops by at a local fast-food restaurant once a month to inquire how much soft drink syrup the store will need. The restaurant's orders are an example of which type of business purchase?
A)New-task
B)Modified rebuy
C)Straight rebuy
D)Bid
E)Negotiated

Question

Quizplus · Accepted Answer

The restaurant's orders for soft drink syrup are a routine purchase that they make on a regular basis. This type of purchase is known as a straight rebuy, where the customer simply reorders the same product from the same supplier without much evaluation or consideration of other options.

A Representative from Pepsi Stops by at a Local Fast-Food