Roberto recently purchased a new Brunswick Billiards table for his recreation room. The next day after delivery, Roberto noticed a problem with the way one of the pockets was strung. Since it was a weekend, he didn't expect to have it repaired. However, when he called the store to leave a message, someone answered the phone. She gave Roberto a number where he could call a repair representative who would come straight to Roberto's house within an hour. Brunswick Billiards is most likely differentiating itself through

Question

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The fact that Brunswick Billiards has a repair representative who can come to Roberto's house within an hour shows that they are offering product support services, which is a way of differentiating themselves from competitors.

Roberto Recently Purchased a New Brunswick Billiards Table for His