During a one-minute television ad for Adidas, the National Weather Service interrupts to announce a flash flood warning for surrounding counties. Such an occurrence is an example of ____ in the communication process.

Question

Quizplus · Accepted Answer

The interruption from the National Weather Service is an example of noise in the communication process. Noise refers to any interference or disturbance that affects the transmission or reception of a message, and in this case, the flash flood warning disrupted the intended message of the Adidas ad.

During a One-Minute Television Ad for Adidas, the National Weather