Solved

A French Cosmetics Manufacturer Uses Uniform International Advertising Campaigns That

Question 41

Multiple Choice

A French cosmetics manufacturer uses uniform international advertising campaigns that is controlled by the company's advertising department in France.The company's concern with cost efficiency and continuity in its communications programs indicate that the company has a _____ advertising department.


A) territorial
B) decentralized
C) non-hierarchical
D) matrix
E) centralized

Correct Answer:

verifed

Verified

Unlock this answer now
Get Access to more Verified Answers free of charge

Related Questions

Unlock this Answer For Free Now!

View this answer and more for free by performing one of the following actions

qr-code

Scan the QR code to install the App and get 2 free unlocks

upload documents

Unlock quizzes for free by uploading documents