The fact that Curves is designed to appeal to women of a certain age,education and income level,means that they are using volume segmentation.

Name: The fact that Curves is designed to appeal to women of a certain age,education and income level,means that they are using volume segmentation.
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Volume segmentation refers to dividing a market based on the amount of product usage or consumption, not demographic factors like age, education, or income.

The Fact That Curves Is Designed to Appeal to Women