The Super Bowl is right around the corner and Gowgem Hotels is aquiver with anticipation. They'd like to price their rooms at their three city locations, next to the stadium, near the airport, and in the suburbs, as high as possible but still achieve 100% occupancy. The approach they should take to this opportunity is:
A)yield management.
B)a tiered workforce.
C)a load profile.
D)a chase plan.

Question

Quizplus · Accepted Answer

Yield management involves dynamically adjusting prices according to demand and capacity to achieve maximum profit. This is the approach Gowgem Hotels should take to maximize their profits during the Super Bowl. By analyzing historical data and real-time demand, they can adjust their prices accordingly to achieve 100% occupancy while still pricing their rooms as high as possible. A tiered workforce, load profile, and chase plan are not relevant to pricing hotel rooms for a sporting event.

The Super Bowl Is Right Around the Corner and Gowgem