Which of the following is True of frugging?
A) It occurs when research firms do not fully disclose how the methodology works.
B) It creates a negative impact on the entire industry.
C) It must be conducted at the end of any study involving deception.
D) It occurs when anyone who is conveniently available completes a survey.
E) It occurs when different publicly available information are combined to determine consumers' identities.
Correct Answer:
Verified
Q23: Many companies use internal research suppliers because
Q24: Which of the following is ethical in
Q25: The benefits of internal marketing research providers
Q26: Which of the following illustrates an unethical
Q27: Frugging leads to consumers turning down legitimate
Q29: The process of identifying people or markets
Q30: Marketing research methods are diverse, spanning a
Q31: Frugging means:
A) claiming that a survey is
Q32: If a client is unable to get
Q33: Individuals who ignore emotional experiences find marketing
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