A firm is examining its data requirements to achieve the objectives of its research study. The management team determines that in order to get the needed data, it cannot use an observation method. Instead, it will have to do a mail survey. The team is most likely in which step of the questionnaire design process?

Question

Quizplus · Accepted Answer

The management team is determining the appropriate data collection method, which is one of the key steps in the questionnaire design process. This suggests that they have already confirmed their research objectives and may have even developed questions and evaluated the questionnaire layout. However, they are not yet at the stage of pretesting, revising, and finalizing the questionnaire, as they first need to decide on a data collection method that will provide the needed data for their objectives.

A Firm Is Examining Its Data Requirements to Achieve the Objectives