_____ is collected by outside organizations such as federal and state governments, trade associations, nonprofit organizations, marketing research services, or academic researchers.
A) Internal primary data
B) Internal secondary data
C) External secondary data
D) External primary data
E) Internal tertiary data

Question

Quizplus · Accepted Answer

External secondary data is collected by entities outside of the organization, as opposed to internal secondary data which is collected within the organization. Examples of external secondary data sources include government reports, trade association publications, and academic research studies.

_____ Is Collected by Outside Organizations Such as Federal and State