Which of the following statements is True about consumer panels?
A) They provide accurate and specific reporting of socially sensitive expenditures.
B) They are more expensive than primary data collection methods.
C) They provide information that is limited to the data collected at the point of purchase.
D) They only provide information about the intentions or propensities to purchase.
E) They are the most readily available sources of secondary data.

Question

Quizplus · Accepted Answer

Consumer panels have the ability to track and report on socially sensitive expenditures, such as alcohol and tobacco purchases, with a high level of accuracy and specificity.

Which of the Following Statements Is True About Consumer Panels