_______ in the Five Forces Model is high when it is easy for new competitors to enter a market and low when there are significant entry barriers to entering a market.
A) Buyer power
B) Supplier power
C) Threat of new entrants
D) Rivalry among existing competitors

Question

Quizplus · Accepted Answer

The statement describes the concept of the "threat of new entrants" in the Five Forces Model. When it is easy for new competitors to enter a market, the threat of new entrants is high. Conversely, when there are significant entry barriers to entering a market, the threat of new entrants is low. The other choices (buyer power, supplier power, and rivalry among existing competitors) do not address this specific concept.

_______ in the Five Forces Model Is High When It