Which of the following is NOT a responsibility of a category manager?
A) setting performance standards and measuring actual results against the standard
B) finding growth opportunities
C) staffing the national sales teams
D) determining the marketing mix of the product assortment within the category

Question

Quizplus · Accepted Answer

Staffing the national sales teams is typically the responsibility of the sales manager or human resources department, not the category manager. The other responsibilities listed (setting performance standards, finding growth opportunities, determining the marketing mix) are common responsibilities of a category manager.

Which of the Following Is NOT a Responsibility of a Category