Which of the following is one factor that would ordinarily result in a longer marketing channel?
A) a high level of geographic concentration of customers
B) a product with a low level of technical complexity
C) the manufacturer's desire to control the channel
D) the product's need for specialized knowledge, technical information, and regular service
Correct Answer:
Verified
Q4: What results from business customers being more
Q5: Which of the following products would NOT
Q6: In which of the following decision areas
Q7: Which of the following is an example
Q7: What is the term industrial distributor essentially
Q8: Which of the following variables does NOT
Q10: How does the traditional marketing channel proceed?
A)
Q13: When is direct selling MOST common?
A) during
Q14: Cynthia, a marketing director for a chemical
Q20: What are the two critical components of
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents