Whirlpool and Sears are working together on a collaborative effort involving forecasting, planning, and replenishment of merchandise in the store.What are the two companies utilizing?
A) co-marketing
B) collaborative planning, forecasting, and replenishment
C) supply-chain management
D) vendor-managed inventory

Question

Quizplus · Accepted Answer

The question specifically mentions the collaborative effort involving forecasting, planning, and replenishment of merchandise in the store, which are all key components of Collaborative Planning, Forecasting, and Replenishment (CPFR). Therefore, the two companies are utilizing B - collaborative planning, forecasting, and replenishment. Although supply-chain management and vendor-managed inventory may be part of the overall effort, they are not specifically mentioned in the question. Co-marketing does not accurately describe the collaborative effort between Whirlpool and Sears regarding merchandise planning and replenishment.

Whirlpool and Sears Are Working Together on a Collaborative Effort