In international business, a product that is not widely available in a foreign market and satisfies an unmet need:
A)is likely to have greater value.
B)will have to be priced relatively low.
C)will see a decrease in sales volume.
D)is not suited to that particular market.
E)will fail to make a profit.

Question

Quizplus · Accepted Answer

If an international business can offer a product that has not been widely available in a market and that satisfies an unmet need, the value of that product to consumers is likely to be much greater than if the international business simply offers the same type of product that indigenous competitors and other foreign entrants are already offering.

In International Business, a Product That Is Not Widely Available