A resort that has identified young upper-middle class parents as a market segment charges $1,750 for a four-day,three-night package for a mother,father and two children.The package includes golf fees and tennis court fees for the parents and a five-hour a day adult-supervised camp for the children.The ordinary four-day,three-night package for four costs $1,200.A single day at the camp for any child between the ages of 3 and 11 is $60.What kind of market segmentation pricing strategy is the resort using?

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The Answer of A resort that has identified young upper-middle class parents as a market segment charges $1,750 for a four-day,three-night package for a mother,father and two children.The package includes golf fees and tennis court fees for the parents and a five-hour a day adult-supervised camp for the children.The ordinary four-day,three-night package for four costs $1,200.A single day at the camp for any child between the ages of 3 and 11 is $60.What kind of market segmentation pricing strategy is the resort using?

A Resort That Has Identified Young Upper-Middle Class Parents as a Market