A chiropractor published a newspaper insert ad that contains almost 1,000 words and described in detail how he has helped patients who have been diagnosed with rheumatoid arthritis and other debilitating diseases to the point where they no longer have to rely on medication and no longer need to have any assistance when walking.The chiropractor is __________ to address service intangibility.

Question

Quizplus · Accepted Answer

The chiropractor is using narrative by sharing detailed stories of how he has helped patients, which helps to make the intangible service more relatable and understandable.

A Chiropractor Published a Newspaper Insert Ad That Contains Almost