Which of the following statements about telemarketing is FALSE?
A) Customer response to telemarketing is the same in both business markets and final consumer markets.
B) Telemarketing can extend personal selling efforts to new target markets.
C) Telemarketing can save time and money for the seller.
D) Telemarketing can increase the frequency of contact with current customers.
E) Telemarketing can provide needed support for customers in e-commerce situations.
Correct Answer:
Verified
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