A consumer is most likely to want and expect help from a salesperson when shopping for a(n)
A)regularly unsought product.
B)impulse product.
C)staple.
D)heterogeneous shopping product.
E)homogeneous shopping product.

Question

Quizplus · Accepted Answer

Heterogeneous shopping products are shopping products the customer sees as different and wants to inspect for quality and suitability.Quality and style matter more than price.Often the consumer expects help from a knowledgeable salesperson.

A Consumer Is Most Likely to Want and Expect Help