Which of the following is true of the buying behavior of organizational customers?
A) Organizational buyers are solely influenced by economic factors.
B) Purchasing managers and others involved in organizational buying decisions do not expect friendly relationships with suppliers.
C) In organizational buying,the needs of individuals who influence the purchase are not important.
D) Product reliability is a more important concern for final consumers than for organizational customers.
E) Behavioral dimensions like security,status,and a sense of accomplishment affect organizational buying.
Correct Answer:
Verified
Q104: Which of the following is NOT true
Q111: What should the seller's marketing mix focus
Q113: What do organizations focus on when they
Q114: As part of its promotional efforts,Blue Ink
Q115: Purchasing managers in business markets (compared to
Q118: Which of the following is NOT a
Q119: For marketers who seek to sell to
Q120: During the purchase of janitorial services for
Q121: During the purchase of new tooling at
Q122: _ are responsible for working with suppliers
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents