After taking inflation into account,the median income in the U.S.has been flat over the last decade.
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Q6: Discretionary income is what is left after
Q10: Discretionary income is an elusive concept because
Q13: The "economic buyer" view of consumers says
Q13: Consumer buying decisions are influenced by economic
Q15: Most marketing managers think that the economic-buyer
Q16: Motivation,perception,learning,attitudes,trust,and lifestyle are psychological variables that affect
Q19: Most economists assume that consumers are "economic
Q21: Food, liquid, sex, and rest are examples
Q22: Many needs are culturally (or socially) learned.
Q23: The hierarchy of needs suggests that only
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