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The Three Basic Ideas in the "Marketing Concept" Are

Question 315

Multiple Choice

The three basic ideas in the "marketing concept" are


A) customer satisfaction,resource efficiency,and sales maximization.
B) customer satisfaction,total company effort,and sales growth.
C) resource efficiency,sales growth,and profit maximization.
D) customer satisfaction,marketing manager as chief executive,and profit.
E) customer satisfaction,total company effort,and profit.

Correct Answer:

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