Traditional channels in developing countries evolved from economies with a strong dependence on imported manufactured goods.

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Traditional channels in developing countries evolved from economies with a strong dependence on imported manufactured goods. In an import-oriented or traditional distribution structure, an importer controls a fixed supply of goods, and the marketing system develops around the philosophy of selling a limited supply of goods at high prices to a small number of affluent customers.

Traditional Channels in Developing Countries Evolved from Economies with a Strong