Which of the following statements is true regarding an import-oriented distribution structure?
A) The importer-wholesaler traditionally performs most of the marketing functions.
B) The relationship between the importer and any middleman is similar to that found in a mass-marketing system.
C) Several independent agencies providing functions such as advertising, marketing research, financing are part of this distribution structure.
D) The idea of a channel as a chain of intermediaries performing specific activities is common.
E) This distribution system is national in scope.
Correct Answer:
Verified
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