Identify the substage in the evolution of the marketing process when the only marketing functions performed are demand creation and physical distribution.

Question

Quizplus · Accepted Answer

According to the evolution of the marketing process, when the only marketing functions performed are demand creation and physical distribution, the marketing process is in a substage known as mass production. Refer to Exhibit 9.4-Evolution of the Marketing Process.

Identify the Substage in the Evolution of the Marketing Process