After choosing among several computer server systems, the Director of Information Systems feels very positive about the final choice.However, some of this optimism is due to the fact that the Director forgot about few of the limitations of the chosen system and unconsciously downplays the importance of the positive features of the rejected systems.The Director of Information Systems is engaging in:
A)escalation of commitment.
B)rational maximization.
C)rational choice thinking.
D)confirmation bias.
E)impulsive buying.

Question

Quizplus · Accepted Answer

The Director is engaging in confirmation bias.Confirmation bias is the "unwitting selectivity in the acquisition and use of evidence." When evaluating decisions, people with confirmation bias ignore or downplay the negative features of the selected alternative and overemphasize its positive features.

After Choosing Among Several Computer Server Systems, the Director of Information