Until Recently,a French Cosmetics Manufacturer,has Used Uniform International Advertising Campaigns

Until recently,a French cosmetics manufacturer,has used uniform international advertising campaigns that were all controlled by the company's advertising department in France.The company's concern with cost efficiency and continuity in their communications programs indicate that the company used a _____ organization.

A) territorial
B) decentralized
C) transnational
D) matrix
E) centralized