A Web site that is devoted to providing golfers with information on golf courses has a banner ad on its home page for a manufacturer of golf clubs.This is more than likely an example of:
A) spamming.
B) an affiliate marketing program.
C) viral marketing.
D) interstitial advertising.
E) an addressable home page.

Question

Quizplus · Accepted Answer

For advertisers involved in e-commerce, some publishers offer an affiliate marketing program whereby they charge a percentage of the transaction cost.

A Web Site That Is Devoted to Providing Golfers with Information