The color black when used in ads conveys sophistication and high-end merchandise.
Correct Answer:
Verified
Q4: The creative pyramid is a model that
Q8: For transforming and manipulating concepts,Von Oech suggests
Q9: In advertising,it is important for the creative
Q11: The creative strategy document is sometimes referred
Q12: The difference between a big idea and
Q14: Fact-based thinkers tend to fragment concepts into
Q15: People who are value-based thinkers can also
Q16: While the conceptualization step is important,the visualization
Q17: The creative who takes on the role
Q18: The creative brief serves as the creative
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