Which of the following statements about advertising media is true?
A) WOM is a type of advertising media.
B) Addressable media and interactive media are synonyms.
C) The Internet is classified as a noninteractive advertising medium.
D) An advertising medium is any nonpersonal means used to present an ad to a target market.
E) WOM is a more structured type of media than most other mass media.
Correct Answer:
Verified
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