Direct mail is much more effective in B2B than B2C markets because reaching the appropriate individual inside an organization is easier.

Name: Direct mail is much more effective in B2B than B2C markets because reaching the appropriate individual inside an organization is easier.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Direct mail is much more effective in B2C than B2B markets because reaching the appropriate individual inside an organization is difficult.

Direct Mail Is Much More Effective in B2B Than B2C